Subway Tracer
click to play video
This is one of a series of promotional TV spots for Subway Restaurants. I was given a graphic layout by the creative department at MSA. I then edited in the sandwich footage and brought the design elements to life, with some interesting line tracing and 3D camera movements. I developed the spot in a very modular way, so that the price point and sandwiches could be changed based on the specific promotion.
created: April, 2007